What I got out of it: A clear definition of strategy and how to illustrate it in your work in a simple manner that should tie all loose ends and put everyone on the same page.
What I didn't get out of it: Some of the 'jokes' and how to design sound strategies.
This book provides an easy framework if you need a guideline to help simplify things at work but you know what they say: Garbage in, garbage out. So at the end of the day, you still need to be able to think both strategically and creatively on your own to fulfil your intended purpose. It does help though to have a format which you could easily translate the bits and pieces of your thoughts into one coherent argument that puts everyone on the same page. Great especially if your strategy needs to be translated over and over again to different stakeholders.
It's definitely a good to know :)